SEO report of smartercover.co.uk

Smarter Cover

www.smartercover.co.uk/

Smarter Cover, life insurance, critical illness insurance,

   

 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Use "H" tags.

 SEO

URL

Domain : www.smartercover.co.uk/

Character length : 23

Title
Smarter Cover
Description
Smarter Cover, life insurance, critical illness insurance,
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Error! The character encoding setting is missing!
Language
Error! No language localization is found.
Title
Smarter Cover

Character length : 13

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 7%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
000000

No "H" tags found

Heading structure in the source code
    Word cloud
    • years35
    • life11
    • cover10
    • insurance10
    • long9
    • version8
    • illness8
    • protect8
    • mobile8
    • term5
    • loved5
    • peace5
    • mind5
    • guaranteed4
    • income4
    • needed4
    • medical4
    • acceptance4
    • financially4
    • designed4
    • smarter4
    • limited4
    • last4
    • critical4
    • against4
    • registered3
    • family2
    • most2
    • financial2
    • providers2
    • policy2
    Keyword matrix
    wordtitledescriptionsheading
    years
    life
    cover
    insurance
    long
    version
    Two Word cloud
    • life insurance5
    • your loved4
    • protect your4
    • mobile version3
    • for peace3
    • financially for3
    Three Word cloud
    • version protect your2
    • long term illness2
    • for peace of mind2
    • protect your loved2
    • smarter cover limited2
    404 Page
    The website has a 404 error page.
    Flash content
    Good! The website does not have any flash contents.
    Frame
    Good! The website does not use iFrame solutions.
    Images
    We found 23 images on this web page.

    Alternate attributes for the following 22 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

     Technologies

    Mobile optimization
    This website is optimal for mobile devices!
    Deprecated HTML elements
    Good! No deprecated HTML tags are detected.
    Redirection (www / not www)
    Error! The web address is accessible with and without www!
    Deprecated HTML elements
    Good! No deprecated HTML tags are detected.
    Printability
    Suggestion! Unfortunately, no printer-friendly CSS found.
    Meta Tag (viewport tag, mobile devices)
    Error! The meta tag named viewport is missing.

     Speed test

    Server response time
    The server response time is fast enough.
    Loading time
    1,176 ms
    Table layout
    Good! No nested tables found.
    Number of HTTP resources
    84
    Number of source domains
    13
    Render blocking resources
    The elements below are blocking the “above the fold” rendering.
    List of render blocking javascript files
    • http://use.typekit.net/fda5pik.js
    List of render blocking css files
    • http://www.smartercover.co.uk/css/bootstrap.min.css
    • http://www.smartercover.co.uk/css/navbar-static-top.css
    • http://www.smartercover.co.uk/css/menu.css
    • http://www.smartercover.co.uk/css/top.css
    • http://www.smartercover.co.uk/css/TextStyles.css
    • http://fonts.googleapis.com/css?family=Ubuntu:regular,bold&subset=La...
    • http://www.smartercover.co.uk/css/font-awesome.css
    • http://www.smartercover.co.uk/css/sky-forms.css
    • http://fonts.googleapis.com/css?family=Open+Sans:300,400,700
    • http://www.smartercover.co.uk/css/sky-forms.css
    • http://fonts.googleapis.com/css?family=Open+Sans:300,400,700
    • http://www.smartercover.co.uk/css/lightbox.css
    • http://fonts.googleapis.com/css?family=Open%20Sans
    • http://www.smartercover.co.uk/css/album.css

     Speed test – Javascript

    Javascript
    Error! Too many javascript files found which slows down the page load on the website.
    • http://www.smartercover.co.uk/WebResource.axd?d=pynGkmcFUV13He1Qd6_TZDV8oh6CZ_90HYpYUC8K9n4mQpHK5zYA94yKO_qxcd0SkQX4S79HOKI3Uvxx87WGmw2&t=635418424260000000
    • http://www.smartercover.co.uk/WebResource.axd?d=x2nkrMJGXkMELz33nwnakHfLjWuaJfDSQABjecg3kwfstcSZxQZccg192ltM_3xVxPInmyBoiwrvBCCknwkSECXVwUQW7LkwlIWf6E7PeNo1&t=635418424260000000
    • http://www.smartercover.co.uk/JS/jquery.min.js
    • http://www.smartercover.co.uk/JS/bootstrap.min.js
    • http://www.smartercover.co.uk/../scripts/jquery-1.11.0.min.js
    • http://www.smartercover.co.uk/../scripts/lightbox.js
    • http://www.smartercover.co.uk/../scripts/slick.min.js
    File size of all javascript files combined
    1.85MB
    Javascript minifying
    You can save 2.6KB (20% compression) on the analysed URL by minifying the javascript files.

     Speed test – CSS

    CSS
    Error! Too many CSS files detected that slows down the page load.
    • http://www.smartercover.co.uk/css/bootstrap.min.css
    • http://www.smartercover.co.uk/../css/navbar-static-top.css
    • http://www.smartercover.co.uk/../css/menu.css
    • http://www.smartercover.co.uk/../css/top.css
    • http://www.smartercover.co.uk/../css/TextStyles.css
    • http://www.smartercover.co.uk/css/font-awesome.css
    • http://www.smartercover.co.uk/../css/sky-forms.css
    • http://www.smartercover.co.uk/../css/sky-forms.css
    • http://www.smartercover.co.uk/../css/lightbox.css
    • http://www.smartercover.co.uk/../css/album.css
    File size of all css files combined
    227.64KB
    CSS minifying
    You can save 2.2KB (20% compression) on the analysed URL by minifying the CSS files.

     Speed test – Compression

    Uncompressed size of the of the HTML
    213.73KB
    Gzip compression
    Your site uses compression.

     Speed test – Browser cache

    Number of static resources (image, JS, CSS)
    59
    Browser cache
    The browser cache is not set correctly for all elements.
    URLDuration
    http://www.smartercover.co.uk/Images/smallpointer.pngExpiry time is not specified
    http://www.smartercover.co.uk/JS/bootstrap.min.jsExpiry time is not specified
    http://www.smartercover.co.uk/JS/jquery.min.jsExpiry time is not specified
    http://www.smartercover.co.uk/css/TextStyles.cssExpiry time is not specified
    http://www.smartercover.co.uk/css/bootstrap.min.cssExpiry time is not specified
    http://www.smartercover.co.uk/css/font-awesome.cssExpiry time is not specified
    http://www.smartercover.co.uk/css/lightbox.cssExpiry time is not specified
    http://www.smartercover.co.uk/css/menu.cssExpiry time is not specified
    http://www.smartercover.co.uk/css/navbar-static-top.cssExpiry time is not specified
    http://www.smartercover.co.uk/css/sky-forms.cssExpiry time is not specified
    http://www.smartercover.co.uk/css/top.cssExpiry time is not specified
    http://www.smartercover.co.uk/media/1011/newover_03.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1012/newcritical_03_03.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1013/newwhole_03.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1029/newlife_03.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1035/formmoblebckgrnd.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1066/pat.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1068/legal-and-general-big.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1071/aviva-big.jpgExpiry time is not specified
    http://www.smartercover.co.uk/media/1073/friends-life-big.jpgExpiry time is not specified
    http://www.smartercover.co.uk/media/1080/lvb.jpgExpiry time is not specified
    http://www.smartercover.co.uk/media/1111/ga.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1128/amount.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1129/level.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1130/long.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1134/2.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1145/close.gifExpiry time is not specified
    http://www.smartercover.co.uk/media/1159/pre.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1160/next.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1202/review.pngExpiry time is not specified
    http://www.smartercover.co.uk/.. /final-letterhead-smarter-cover4.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1216/aig_logo.jpgExpiry time is not specified
    http://www.smartercover.co.uk/media/1217/onefamily.jpgExpiry time is not specified
    http://www.smartercover.co.uk/media/1218/vitality-logo-med.pngExpiry time is not specified
    http://www.smartercover.co.uk/media/1229/640px-aegon_-logo-svg.pngExpiry time is not specified
    http://www.smartercover.co.uk/scripts/jquery-1.11.0.min.jsExpiry time is not specified
    http://www.smartercover.co.uk/scripts/lightbox.jsExpiry time is not specified
    http://www.smartercover.co.uk/scripts/slick.min.jsExpiry time is not specified
    http://use.typekit.net/fda5pik.js10 minutes
    http://connect.facebook.net/en_US/sdk.js20 minutes
    https://apis.google.com/js/platform.js30 minutes
    https://apis.google.com/.. /platform.js?publisherid=1100249399468313...30 minutes
    https://apis.google.com/js/rpc:shindig_random.js?onload=init30 minutes
    http://www.google-analytics.com/analytics.js2 hours

     Speed test – Images

    File size of all images combined
    324.74KB
    Image optimisation
    You can save 143.4KB (59% compression) by optimising the images below:

     Links

    We found a total of 26 different links.
    Internal links: 22
    External links: 4

    External links:

    Link text (anchor) Link strength
    https://www.ekomi.co.uk/review-smartercovercouk.html
    http://goo.gl/bxaixE
    FCA Register number 556053.
    http://goo.gl/fOsQub

    Internal links:

    Link text (anchor) Link strength
    http://www.smartercover.co.uk/#Home
    Home
    Life Insurance
    Over 50s
    Whole life
    Critical Illness
    Key Facts
    About Us
    Contact Us
    Careers
    Life Insurance
    Over 50s Cover
    Critical Illness Cover
    Whole Life Cover
    read more...
    Over 50s Insurance
    Critical Illness Insurance
    Whole Life Insurance
    Contact Us
    Privacy Policy
    Terms of Use
    Complaints

     Website security

    IP
    81.201.130.58
    External hidden links
    Good! No hidden external links found
    Looking for eval()
    Good! No eval(bas64_decode()) scripts are found
    Checking for XSS vulnerability
    No XSS vulnerability found
    Email encryption
    Good! We have not found any unencrypted email addresses.

     Icons

    Favicon
    Good! The website uses favicon.

     Typos

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